11:54 PDT, Tuesday January 6, 2009

Notes from LA

“It’s a great place to live, but I wouldn’t want to visit there.” —Will Rogers

Earth to Urth

I will not be rushing to support Urth Caffe’s new downtown location. Sure, Urth serves the best vegan chocolate cake in LA, but a piece in this morning’s LA Downtown News indicates founder Shallom Berkman has selective use for his new neighbors. Says Berkman:

“Community is one of the important things to Urth Caffe. We want to be part of communities, and that’s what brought us here. We saw this as a new, thriving and artistic community we wanted to be part of…”

So how does he plan to celebrate Urth Caffe’s grand opening in its new, thriving, and artistic community?

The grand opening on Nov. 16 could well bring the paparazzi to Downtown. The invitation-only event is slated to include celebrities such as comedian Will Ferrell, rapper and actress Queen Latifah, actor Jon Voight and the cast of “Entourage.”

The community can stay home and refresh TMZ.